4th Annual International Conference on Business Strategy and Organizational Behaviour (BizStrategy 2014)

Date: 21-Jul-14 to 22-Jul-14
Location: Hotel Fort Canning / Singapore / Singapore
Category: Conferences & Trade Fairs

The primary objective of a business strategy is to enable an organization to provide superior value to its customers, differentiate itself from the competition, and develop the core competencies necessary for doing so. Developing a successful business strategy for an organization involves the formulation of an effective competitive strategy as an integral component of its strategic planning process. The business strategy for an organization must be aimed at clearly differentiating its offerings from those of its competitors with a view to gain an advantage that is sustainable in the market. It is imperative for the organization to assess its strengths and weaknesses in order to exploit opportunities and establish a strong competitive position in the market. The strategic planning process guides the successful implementation of the business strategy and is instrumental in helping the organization gain a sustainable competitive advantage and create value for all its stakeholders.

There are a variety of perspectives, models and approaches that inform our understanding of the formulation and implementation of a business strategy. The development of a strategic plan in an organization is influenced by a range of factors such as the leadership of the organization, its culture, the complexity of its environment, its size, its portfolio of resources, the organizational systems that guide decision making, the expertise of its planners, among others.

The Annual International Conference on Business Strategy and Organizational Behavior (BizStrategy) provides an opportunity for academicians, researchers, experienced professionals and business practitioners from across the world to share the findings of their latest research on these topics with the community.

Visitors

Researchers, Practitioners, PhD Students, Lecturers, Authors

Exhibitors

Global Science and Technology Forum Pte Ltd
10 Anson Road, #14-04
International Plaza
Singapore 079903
P: +65 63270166
E: info@biz-strategy.org (Conference Secretariat)
W: http://globalstf.org (Main Website)
F: https://www.facebook.com/globalstf

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