Social Media in the Telecoms Sector

Date: 16-Jul-14 to 17-Jul-14
Location: Holiday Inn Regents Park / London / United Kingdom
Category: IT Technology Engineering Conferences & Trade Fairs Telecommunications

The event's brochure includes a respected speaker line up from international telecom companies, mobile network operators, digital agencies and media consultants who are shaping the presence of telecom sector in the online world.

This conference will address how to measure the effectiveness and ROI of social media campaigns and strategy by looking at measures of customer loyalty, customer service and improved brand perception.

Key Business Challenges Addressed:
• Virality – how far and what impact is your social media strategy having?
• How can social media help telecoms companies to become ever-more customer-centric organisations?
• Opportunity response rates - how to discover and respond to opportunities in social media
• Channel reporting – determining how many visits and leads individual social media channels are generating
• Keeping up to date with the latest trends in online social behavior and how it affects your social media approach
• How to use social media for customer acquisition
• How to achieve successful targeting and segmenting with social media

Time: 8:30 am to 5:00 pm

Mobile Operators/Telecom Companies: 899
Commercial Organisations: 1499




Key Speakers Include:
• Luis Galindo Sanchez, General Manager Strategy & Innovation, Telefonica
• Ahmad Mourad, Senior Director Customer Operations Support & Planning Commercial, du
• Sally Fuller, Director Propositions, Marketing, & Customer Experience, Kcom
• Patrick Moeschler, Head of Social Media, Corporate Communications, Swisscom
• Steve Nicholls, Author, Lecturer and Digital Strategist, Social Media in Business
• Malcolm Wells, Director, Malwell Corporate Projects Ltd
• Matthew Rhodes, Digital Director, FreshMinds
• Russell Davies, Director, Lobster Digital Marketing
• Daniel Fuchs, Head of Innovation, Vodafone Brasil
• Charlotte Dunsterville, Customer Experience Director, Sure
• Tim Gibbon, Co-Founder and Editor, Social Media Portal
• Rachel Hawkes, Associate Director of Social, OMD International and many more.

Go to event website