Got News to Share? Send 2 FREE Releases ↓
All News Topics | Events By Topic | By Country | By State | By Date

Global E-Commerce Summit

Submit News
Date: 08-Jun-15 to 10-Jun-15
Location: Hotel Arts / Barcelona / Spain
Category: Banking, Finance & Investment Conferences & Trade Fairs

Strategies in a competitive global e-commerce landscape

The world is getting smaller and borders are increasingly blurring. This presents various opportunities for retailers to reach potential customers.
Expanding sales to foreign countries is an excellent means by which the home market saturation can be compensated. At the same time, the prospect of entering a new market can be frightening. In order to be successful in global retailing, vendors need to establish which markets are suitable for them and develop an individually tailored strategy accordingly. During the Global E-commerce Summit highly experienced global retailers will provide insights regarding their strategies and share their success stories and pitfalls. How did they broach foreign markets? How did they develop a strategy and which obstacles did they face?

Across all channels
While expanding global, how to design a good cross channel strategy? What does the effort involved in omnichannel – being ever-present everywhere – demand of your organization? Which choices will you be confronted with and what types of employee, with which set of skills, will you need to ensure success? Leading retailers share their experiences and give practical tips.

New business models
Digital is changing the way brands and marketeers communicate with consumers; thus it can be difficult to keep up with trends. What's hot today can be cold tomorrow. New business models are changing the online retail game in profound ways. Never before have your customers been able to contribute so directly to your company's product design, marketing, and sales efforts – if you know how to tap into them, that is. That's why this year's Global E-commerce Summit is full of topics like Communities and Crowdsourcing, MeCommerce, Personalization, Big Data and other important emerging digital trends that will impact brands and marketeers in 2015 and beyond.

Exhibitors

Alberto Billato, Alessandro Santamaria, Chris Moffatt, Cor Molenaar, Diane Wang, Henri Seroux, Herman Tumurcuoglu, John Bovill, Jorij Abraham, Ken Hughes, Kit Yarrow, Kitty Koelemeijer, Lac Tran, Lars Lyse, Hansen, Long Wong, Marshall Porter, Martin Aubut, Maxine Bédat, Michal Smida, Mikko Tamminen, Niels Tonsen, Padraig Hyland, Peter Burggraaff, Philip Rooke, Philippe Lucet, Pinny Gniwisch, Roberto Liscia, Sucharita Mulpuru, Tomi Mester, Wijnand Jongen, Wilko Klaassen, Antoine Rivière, Chris Sherwood, Claire Bury, Despina Spanou, Erik Nooteboom, François Momboisse, Gábor Bartha, Gerard de Graaf, Gill Wells, Herbert Goetz, Juhan Lepassaar, Justyna Skorupska, Kevin Dallas, Léon Mölenberg, Marc Lolivier, Mike Jennings, Monique Goyens, Nicolas Vedrenne, Paul Alfing, Paul Greenberg, Piet Mallekoote, Ramon Tremosa i Balcells, Ryan Heath, Stefan Krawczyk, Stephane Tomczak, Trevor Bowcher, Walter Trezek, Werner Stengg, Xavier Court

Go to event website