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Life Science Programmatic Buying Summit

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Date: 10-Aug-15 to 11-Aug-15
Location: Sonesta Hotel / Philadelphia / United States
Category: Healthcare & Pharmaceuticals Conferences & Trade Fairs

Pharmaceutical companies are typically a good 10 years behind other industries in terms of contemporary design and consumer targeting. They are very conservative in this respect, and there are many issues that surround the targeting of these individuals, surfacing some internal transparency obstacles. Over the past few years, some companies have used technical targeting techniques to reach patients, but this becomes a very troublesome and time-consuming task. While many media serving strategies are available, they absolutely NEED to be cutting edge.

ExL Events’ premiere Life Science Programmatic Buying Summit will give you the tools that you need to proactively market pharmaceutical products while remaining compliant and avoiding regulatory issues.

Exhibitors

Vinicius Castro Project Manager, Digital and Multichannel Commercial Excellence, GLAXOSMITHKLINE - Luc Clerinx Sales and Marketing Manager, MERCK - Joseph Curtis, M.S., Ph.D., PMPp CEO and President, CASCADE BIOTHERAPEUTICS, INC. - Sayantani Dasgupta Director, Corporate and Business Strategy, BOEHRINGER INGELHEIM - Sarah Foster Consultant, Marketing Operations, BioMeds Hub, ELI LILLY - Eugene Lee Executive Vice President, Managing Director, CMI/COMPAS - Deb Nevins Senior Associate Director, Digital Promotion and Multichannel Marketing Strategy, BOEHRINGER INGELHEIM - Rohan Stevens Head of Audience and Programmatic Sales, THE WASHINGTON POST - Nicole Woodland-De Van Senior Vice President, Buying Services, CMI/COMPAS

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