CX EUROPE 2015

Date: 16-Nov-15 to 17-Nov-15
Location: BFI Southbank / London / United Kingdom
Category: Conferences & Trade Fairs

CX Europe 2015 will accelerate your company's success in a competitive marketplace where customer experience (CX) determines the future of your brand. You will gain insights on CX trends from leaders of both B2C and B2B brands; have the opportunity to connect with your peers and share best practices; and hear Forrester analysts discuss their latest research findings.

No matter what your CX maturity level is, you will gain valuable knowledge to help drive innovations that fuel profits and loyalty.

You will leave this Forum with a comprehensive understanding of how to improve your customer experience quality and increase your customer loyalty. You will learn how delivering the right customer experience can drive business results, create competitive advantage, and fuel growth.

CX EUROPE 2015 will cover:

- Emotion as a driver of great CX. Emotion is not just "feeling good" — emotional attributes of brands can be complex. The key is how to understand which emotions drive CX for your brand and how to create them.

- CX and brand. Learn how to successfully intertwine brand promise and CX delivery.

- CX and competitive advantage. Why does excellence in CX not always translate to competitive success? Why do some companies with great CX fail and others with poor CX thrive? Find out what this means for your industry.

- Innovation in CX. Discover how leading-edge companies are reinventing their CX strategies to define and deliver superior CX.

- CX and leadership, organization, and culture. Learn how to create an organizational and leadership culture that supports and delivers excellence in CX.

Exhibitors

Andrew Archibald, Darren Norfolk, Giorgia Roversi, Kenny Jacobs, Khaled Akl, Mark Harrison, Pete Connell, Reuben Arnold, Anjali Lai, Harley Manning, Joana van den Brink-Quintanilha, Leah Buley, Megan Burns, Michael E. Gazala, Tony Costa

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