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Digital Marketing Planning Fast Track 1-Day Training

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Date: 10-Feb-16 to 10-Feb-16
Location: The Manchester Escalator / Manchester / United Kingdom
Category: Banking, Finance & Investment Conferences & Trade Fairs

Digital Marketing Fast Track 1-Day Training suits best for many busy marketing professionals and company directors. This Digital Marketing workshop gives you the roadmap for your business digital strategies prioritising your digital activities for immediate and long term gain.
This training is a mix of academic understanding with proven practical skills designed to suit marketing professionals. This training will equip you with an understanding of how digital marketing plan can help you grow online business in an increasingly multi-channel environment with structured digital activities.
We will use real life case studies based in the UK from which you can draw proven techniques for your business. The course brings all aspects of digital marketing together to maximise the effectiveness of all digital activities. It looks at Search Engine Optimisation (SEO), Pay Per Click (PPC), types of online advertising, e-mail marketing, viral marketing, online PR, affiliate marketing and social media. Digital metrics, regulation and codes of practice are also considered.
Who should attend?
Marketing Professionals, Directors
What will you learn ? 
Marketing concepts and application
Identify successful business models
Identify factors affecting your digital activity and plan
Creating the digital marketing mix that works
The importance of digital  campaign tools, planning, implementing and monitoring digital marketing
The essential elements of digital campaigns and create a integrated strategy
Audit your current digital marketing strategy
Importance of digital communications mix in creating digital strategy
Developing a Digital marketing plan

TESTIMONIALS   

Kristian Davies-Lloyd , Marketing Manager at Thermal Earth UK
Prabhat delivered an informative and detailed introduction to Google AdWords / PPC. The training delivered was both clear and concise, as well as being tailored to my business’ needs. Throughout the course, Prabhat demonstrated i

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