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Google Adwords PPC Training - Swansea

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Date: 12-Sep-16 to 12-Sep-16
Location: Indycube / United Kingdom
Category: Banking, Finance & Investment Conferences & Trade Fairs

Google Adwords are a great way to increase the visibility of your website in Google - and drive targeted traffic and customers to it. The Adwords market is becoming increasingly competitive and you need to create an effective strategy - otherwise you will be spending  your money and not getting enough return.
This jargon free Adwords course shows you how to create successful search campaigns, explore best practice tools and techniques and learn how you can get the most out of Google Adwords. This workshop is tailored to suit your individual business, so expect to go away with a Google Adwords implementation plan for your business.
 
Who is this workshop suited to?
Digital Marketers, Directors, Managers
 
This workshop covers:
How Adwords Pay per Click (PPC) works
Understanding Quality Score, how improving quality can lower your PPC & ROI
Setting appropriate objectives and goals for your Adwords Campaigns
Set Key Performance Indicators will measure performance
How to Identify the profitable keyword phrases
Tools available to for your research
How to increase click-through rates (CTRs) and lower costs
How to take advantage of Long Tail Keywords
How relevant landing pages can boost conversion rates
Exploring bid strategy & selecting the right bidding strategy for your campaign
How to integrate your PPC activity in with Google Analytics or other analytics solutions

Just a few of the fantastic organisations who've attended our previous training     

Kristian Davies-Lloyd,  MasterTherm UK
The training delivered was both clear and concise, as well as being tailored to my business' needs. Throughout the course, Prabhat demonstrated in-depth understanding of the subject and was able to provide detailed answers to all questions I put to him. Prabhat was able to demonstrate, giving examples, first-hand experience in increasing traffic to his own fledgling websites. I left feeling confident in my ability and with a better understanding.

Edward

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