UX in Higher Education Melbourne August 2017
| Date: | 29-Aug-17 to 30-Aug-17 |
| Location: | Ibis Melbourne Hotel / Melbourne / Australia |
| Category: | Education Conferences & Trade Fairs |
Digital touchpoints are the most important contact channels for tertiary education providers. They are a critical point of contact for prospective students and remain a significant resource for current students throughout their user journey.
As an essential communication channel for internal and external stakeholders, universities cannot afford for their digital assets to be unwieldy and inaccessible.
UX is a crucial part of an integrated CX strategy and is the key to delivering quality digital experiences. By embedding user experience throughout the development of digital products, universities can improve usability, create sustainable digital assets that meet user needs and reduce future costs.
How can your university achieve consistent user experiences across marketing, ITS, library and faculty websites, platforms, and websites?
The 'UX in Higher Education' conference will enable you to:
- Foster a culture of UX focus across various teams responsible for your digital presence
- Communicate the value of UX principles and practice to gain buy in from your leadership
- Engage students, staff and other key stakeholders in UX research
- Map the user journey to identify user needs and pain points
- Design and implement improvements to UX within constrained resources
- Connect digital student experience to the physical experience
Who will attend?
Directors, managers and practitioners from Universities, TAFEs and RTOs with User Experience responsibilities across:
- Digital Marketing
- Digital & Creative
- Web Strategy & Services
- Online Learning & Support
- Library Services
- Customer Experience
As an essential communication channel for internal and external stakeholders, universities cannot afford for their digital assets to be unwieldy and inaccessible.
UX is a crucial part of an integrated CX strategy and is the key to delivering quality digital experiences. By embedding user experience throughout the development of digital products, universities can improve usability, create sustainable digital assets that meet user needs and reduce future costs.
How can your university achieve consistent user experiences across marketing, ITS, library and faculty websites, platforms, and websites?
The 'UX in Higher Education' conference will enable you to:
- Foster a culture of UX focus across various teams responsible for your digital presence
- Communicate the value of UX principles and practice to gain buy in from your leadership
- Engage students, staff and other key stakeholders in UX research
- Map the user journey to identify user needs and pain points
- Design and implement improvements to UX within constrained resources
- Connect digital student experience to the physical experience
Who will attend?
Directors, managers and practitioners from Universities, TAFEs and RTOs with User Experience responsibilities across:
- Digital Marketing
- Digital & Creative
- Web Strategy & Services
- Online Learning & Support
- Library Services
- Customer Experience
Exhibitors
Billy Lee, David Als, Christine Burton, Dan Martin Smith, Paula Bray and Jenna Wallis
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