Mixing Digital

Date: 13-Feb-13 to 13-Feb-13
Location: Cavendish Club / London / United Kingdom
Category: Conferences & Trade Fairs

According to Forrester personalisation is the top priority for 55% of retailers in 2013. This has been the Holy Grail of retailers for the past 20 years since the internet and technology promised to deliver the customer a truly personalised and relevant customer experience. With the advent of Omnichannel marketing, site user experience, emails and the social customer there are many ways to make the customer experience work for your business. Attend this event and we will answer your questions on this fragmented yet critical business issue. This event is for Brands, Retailers & Agencies working directly with Ecommerce clients. Please note this event is invitation only, however, if you fit the criteria please feel free to apply for a delegate place.

1.30pm - 2.00pm Registration & Tea/Coffee

2.00pm - 2.05pm Chairs’ Introduction

2.05pm – 2.30pm Keynote Address - Fraser Davidson, Head of Technology, Javelin

2.30pm – 2.50pm Relationships First: Using Digital to Tie it all Together, Jane Dixon, Strategic Consultant, Responsys


2.50pm – 3.10pm Relevance - How have Top Retailers increased Site Conversions using Site Search & other Techniques
Ed Hoffman, VP Sales, SLI Systems

3.10pm – 3.30pm Considerations in Moving to a Truly Personalised World
Elias Moubayed, UK Business Development, Certona


3.30pm – 4.00pm Coffee Break

4.00pm - 4.20pm Retailer Personalisation Plan for 2013

4.20pm - 4.55pm Panel Session: What are the Challenges of Personalisation & Providing Relevant Products & Services for Retailers Today? Questions from the Audience

4.55pm - 5.00pm Closing Remarks

5.00pm – 6.00pm Drinks Reception & Bowl Food

We know your time is precious so to ensure you get the most out of this free to attend event we are inviting you to email charlie@mixingdigital.com one burning question or dilemma that you'd like to see answered at this event.

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